Product Certification: Its Rewards And The Steps Included
Product certification and process certification have different roles in the quality assurance process. The first sort implies that a product has transpired quality assurance and testing which match the relevant local or international standards. Additionally, the product certification process “involves assessing the manufacturer’s production systems and facilities, and selecting representative types of finished products for testing by independent accredited testing facilities.”
However, process certification focuses on assessing the grade of the business enterprise processes that lead to a final product. Both types of certification needs to be baked into your business’ quality assurance framework. This is a review of the need for product certification and the steps you must take to obtain it.
The main advantages of Product Certification
Trust is the most essential theme when discussing the advantages product certification provides. Ultimately, it is about building consumer confidence which means your business sticks out in a sea of competitors. There are two benefits which stem from this:
The opportunity to expand your customer base
Competitive advantage
Expand Your Client base
You do have a loyal client base that you've labored to create. That would be amazing, but there are still several local and international customers who know little (reely) regarding your brand. They've already heard about it from relatives (or friends), or happened upon your internet site while browsing the internet, but exactly how would they really trust that your particular brand consistently produces excellent products without tangible evidence.
Internationally accepted product certification marks provide this evidence so helping win their trust. Furthermore, something certification mark:
Assures the client that the reputable certification body did the requisite constraints to make sure that the successfully tested product mirrors the merchandise being sold
Points too the company has received a certification listing
Provides proof the manufacturer will be audited consistently
Gain Competitive Advantage
It makes sense that winning the trust of prospects increases your brand’s competitive advantage. Companies without product certification take more time and money trying to win that trust. Many are unsuccessful.
The product or service Certification Process
The product certification process begins by identifying a reputable product certification body. Starting here means that you need to get the body’s certification requirements and will create a way of meeting them. It needs to be noted that ISO won't provide certification. Therefore, ISO/IEC 17065:2012 can be used as a guide for understanding internationally accepted product certification standards however you must make contact with a certification body for official product certification, ones there are a few within the Caribbean.
The steps to complete the product certification process are listed below.
Conduct a spot analysis. Where your business falling short based on the requirements from the standard?
Receive tech support to handle the gaps.
Test the refined product up against the benchmark.
Submit an application for an official assessment.
Increase the risk for recommended modifications (if any are suggested).
Receive certification.
Consistently evaluate and increase the product.
Final Words
Product certification and process certification are crucial portions of the standard assurance process. Inevitably, product certification increases your client base and helps your brand gain competitive advantage. You ought to be the progres by obtaining product certification on your business.
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